New Frontiers and Opportunities in Customer Analytics

Date and Time
Friday, October 14, 2016
8:00am— 5:30pm
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The Rainier Club
820 4th Ave
Seattle, WA 98104
United States
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This Fall, the Wharton Customer Analytics Initiative is bringing a new conference to Seattle, Washington, “New Frontiers and Opportunities in Customer Analytics.” This day-long event will focus on what’s at the forefront of the analytics landscape.

About the Conference

The customer analytics landscape is constantly changing. This day-long conference is designed to discuss best practices when it comes to new sources of data, advanced analytics methods, and business problems that can now be solved.

Both industry and academic experts will present cutting-edge content that addresses new challenges in the analytics world.

Pre-Conference Reception

All attendees are invited to join WCAI for a Pre-Conference Reception at the Arctic Club the night before from 6 – 8pm, on October 13. Light snacks and drinks will be provided. Please let us know if you’ll attend using the provided space during registration.


The registration price for this event is $695. This includes admission to the Pre-Conference Reception. Alumni receive 25% off the conference cost by using the code: WCAIALUM

About WCAI

The Wharton Customer Analytics Initiative (WCAI) is the world’s preeminent academic research center focusing on the development and application of customer analytics methods. Through WCAI’s innovative research opportunity program, world-class scholars collaborate with leading-edge businesses to ask and analyze critical questions. WCAI’s R&D “crowdsourcing” approach enables academic researchers from around the world to help companies understand how to better monetize the individual-level data they collect about customers through the development and application of new predictive models. For more, visit

Map & Directions

The Rainier Club

820 4th Ave, Seattle, WA 98104, United States,
by public transit by car by bike Walking